Sales Performance Management Market Growth Segments Of The Tech World COVID-19 Industry Trends, Opportunity and Forecast 2027, Market Research Future
Market
Synopsis
According to
MRFR, the Sales Performance Management Market
Growth is expected to grow at a CAGR of 16.6%
during the forecast period and reach USD 9.34 billion by 2027.
Market
Highlights
The demand
for sales performance management has begun to develop over the past few years
and a substantial growth rate is anticipated in the coming years. Sales
performance management supports retail, banking and financial services,
manufacturing, IT and telecommunication, and other sectors in their revenue
fuctionality.
The major
factors contributing to the growth of the market are the growing adoption of
Bring-your-own-devices (BYOD) by companies and the the demand for improved
channel and efficiency of sales. The other considerations are the need for
metrics based sales tools, and the need for process experience and channel
performance indication. The limited knowledge of the tools for sales
performance management is proving a constraint to this market. An opportunity
for such solutions is the increasing incorporation of integrated platforms/products
into enterprise sales functions.
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Segmentation
The global
market for sales performance management is segmented into part, mode of
delivery, size of organization, vertical and region / country.
The global
sales performance management is segmented by part into products and services.
However, the Services section is divided into incentive compensation
management, geographic management , business planning and tracking, market
analytics and others. Furthermore, the Services segment is divided into
consulting, implementation , training and support and management services.
The global
monitoring of sales output is segmented into on-premises and cloud by delivery
mode.
The global
sales performance management is segmented by organizational size into small and
medium-sized enterprises ( SMEs) and large corporations.
The global
sales performance management is segmented vertically into telecommunications
and IT; retail; health and pharmaceutical; manufacturing; banking, financial
and insurance (BFSI); travel and hospitality; transport and logistics; and
others.
Regional
analysis
Sales
performance management business regional research is examined for North
America, Europe , Asia-Pacific and the rest of the world (including the Middle
East, Africa , and Latin America).
North America
is projected to have the largest market share during the forecast period
amongst the regions listed. The high demand for sales performance management
software from technologically advanced industries such as BFSI and Telecom and
IT in North America is expected to raise the market size. Europe is expected to
follow North America, in terms of market size. The increasing demand for better
distribution channel and company results in Europe, as well as the growth of
numerous US-based sales performance management software companies in Europe,
are key reasons for Europe's second-largest market share. Asia Pacific is
projected to have the highest growth rate as demand is expected to increase by
16.2 per cent over the 2018 to 2023 forecast period above the global CAGR.
Emerging countries such as India and China are increasingly driving the sales
performance management market across various sectors including BFSI, IT and
Telecom, manufacturing, and retail. Rest of the World — Latin America and
Middle East & Africa are projected to give vendors various opportunities as
sales success management systems are yet to be implemented in most countries.
Competitive
Dynamics
Some of the
major players are Salesforce.Com, Inc. (US), SAP AG (Germany), Synygy, Inc.
(US), Xactly Corporation (US), Oracle Corporation (US), IBM Corporation (US),
Callidus Software, Inc. (US), Microsoft Corporation (US), Axtria Inc. (US),
Optymyze (US), Iconixx Corporation (US), Nice Systems Ltd. (US), Anaplan, Inc.
(India), and Performio Solutions Inc. (US). The major strategies adopted
by most of the players are collaborations, partnerships and agreements, and new
product releases.
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Table of Contents
1 Executive Summary
2 Scope of The Report
2.1 Market Definition
2.2 Scope of The Study
2.2.1 Research Objectives
2.2.2 Assumptions & Limitations
2.3 Market Structure
Continued…
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